Information Source | All: No. (%); N = 500 | FM: No.; N = 100 | IM/H: No.; N = 100 | Spec.: No.; N = 100 | NP: No.; N = 100 | PA: No.; N = 100 | p |
---|---|---|---|---|---|---|---|
Online | 348 (69.6%) | 70 | 64 | 68 | 69 | 77 | .38 |
Direct email communication | 296 (59.2%) | 68 | 50 | 62 | 63 | 53 | .06 |
Professional associations | 293 (58.6%) | 61 | 47a | 50 | 70a | 65 | .003 |
Brochures via direct mail | 263 (52.6%) | 57 | 39a | 52 | 71a | 44a | <.001 |
Journals | 260 (52.0%) | 45 | 50 | 56 | 57 | 52 | .44 |
Peers/word of mouth | 234 (46.8%) | 41 | 42 | 42 | 52 | 57 | .08 |
Healthcare organizations | 165 (33.0%) | 32 | 29 | 26a | 48a | 30 | .009 |
Medical societies | 163 (32.6%) | 39 | 34 | 37 | 26 | 27 | .18 |
Brochures via in-person handout | 104 (20.8%) | 15a | 16a | 15a | 39a | 19a | <.001 |
Doximity | 54 (10.8%) | 11 | 9 | 16 | 9 | 9 | .43 |
Physician liaison | 27 (5.4%) | 4 | 6 | 9 | 5 | 3 | .39 |
Online chat forums | 24 (4.8%) | 4 | 5 | 6 | 5 | 4 | .96 |
A mentor | 21 (4.2%) | 6 | 5 | 5 | 3 | 2 | .61 |
My supervisor | 15 (3.0%) | 3 | 2 | 1 | 6 | 3 | .31 |